Mr Adeel

Influencer Marketing & Social Media Management

Goli

May 2026 - Aug 2026 • 3 mos

As an Influencer Marketing Specialist, I was responsible for managing influencer research, outreach, and collaboration campaigns to help expand brand awareness and build strong relationships with content creators. My role involved identifying high-quality influencers across various niches, evaluating audience engagement, content quality, and brand alignment to ensure successful partnerships. I managed the complete outreach process, including personalized communication, follow-ups, negotiation support, and collaboration coordination. I built targeted influencer lists, maintained outreach databases, tracked campaign progress, and ensured timely communication with creators throughout each campaign. I collaborated with the marketing team to develop effective influencer strategies, identify partnership opportunities, and improve campaign performance through data-driven insights. I also monitored creator responses, maintained accurate campaign records, and provided regular updates to ensure projects stayed on schedule. My focus was on building long-term influencer relationships, improving campaign efficiency, and delivering authentic collaborations that increased brand visibility, audience engagement, and overall marketing performance. Through strong communication, organization, and strategic outreach, I consistently helped execute successful influencer marketing campaigns that supported the company's growth objectives.

Influencer Marketing Manager

Gymshark

Dec 2025 - Jun 2026 • 6 mos

Managed influencer marketing campaigns for Gymshark by identifying, recruiting, and onboarding fitness, lifestyle, and wellness creators who aligned with the brand's target audience. Conducted in-depth influencer research, executed personalized outreach, negotiated collaboration terms, and coordinated product gifting and sample distribution. Built strong, long-term relationships with influencers and UGC creators while ensuring high-quality content was delivered on schedule. Tracked campaign performance using key metrics such as engagement, reach, conversions, and ROI, then prepared detailed reports to improve future campaigns. Worked closely with cross-functional teams to increase brand awareness, boost community engagement, and drive sales through strategic influencer partnerships across TikTok, Instagram, and YouTube.