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I will develop a creative social media strategy for your brand
Madison M
About this gig
Are you posting consistently but unsure whether your content is actually supporting your brand and business goals?
I will create a tailored social media strategy that gives your brand a clear direction, stronger positioning and practical content ideas you can confidently implement.
With over five years of experience in content creation, social media marketing and creative strategy, I have worked with brands across lifestyle, hospitality, food and beverage, e-commerce and tech.
Depending on your selected package, your strategy may include:
Social media profile and channel evaluation
Target audience research
Competitor analysis
Clear goals and relevant KPIs
Brand positioning and tone-of-voice guidance
Strategic content pillars
Platform-specific recommendations
Content formats and posting-frequency guidance
Seasonal opportunities
Practical content ideas and a content roadmap
Every strategy is developed specifically for your brand, audience and objectivesnot created from a generic template.
Please message me before ordering if you have a unique project or need a custom combination of services.
Get to know Madison M
Madison M
Digital Marketing Manager
- FromPortugal
- Member sinceAug 2026
Languages
English, German, Portuguese
Hi, I’m Madison, a bilingual English and German content creator, copywriter, and creative strategist with over five years of experience in digital marketing.
I help brands turn ideas into engaging content through social media design, compelling copy, content planning, and creative campaigns. My experience spans lifestyle, hospitality, tech, food and beverage, and e-commerce brands.
portfolio:
madison-mueller-portfolio.squarespace.com
FAQ
What information do you need before starting?
I will need details about your brand, target audience, business goals, current social media channels, competitors and any existing brand guidelines.
Is the strategy customized for my brand?
Yes. Every strategy is created specifically for your brand, audience, industry and goals. I do not use generic, one-size-fits-all templates.
Which social media platforms can you create strategies for?
I can create strategies for Instagram, TikTok, Facebook, Pinterest and LinkedIn. Please contact me before ordering if you need support for another platform.
Does this gig include social media post design or account management?
No. This gig focuses on social media strategy and recommendations. Post design, caption writing, content creation and ongoing account management can be added separately or discussed as a custom order.
How will I receive my social media strategy?
You will receive a clear, professionally structured PDF containing the research, recommendations and content direction included in your selected package.
