Hina Irum

Shopify & E-commerce Specialist

Shopify • Freelance

May 2021 - Present • 5 yrs 5 mos

As a Shopify and E-commerce Specialist, I help startups, entrepreneurs, and established businesses build, optimize, and grow profitable online stores. My expertise includes Shopify store design, theme customization, landing pages, product listing optimization, collections, navigation, payment gateways, shipping setup, and conversion optimization. I also manage Google Ads and Meta Ads (Facebook & Instagram Ads), creating data-driven campaigns that increase targeted traffic, generate qualified leads, improve conversions, and maximize return on investment. Additionally, I support Amazon, TikTok Shop, Etsy, Walmart, and eBay sellers with complete store setup, product listings, store optimization, inventory management, marketplace SEO, and ongoing account management. Key Achievements: • Designed and optimized professional Shopify stores • Improved conversion rates through UX optimization • Managed successful Google & Meta advertising campaigns • Optimized hundreds of product listings • Helped businesses grow across multiple marketplaces • Delivered reliable e-commerce management solutions focused on long-term growth