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mahboob_khan29

Mahboob Khan

@mahboob_khan29

Meta Ads and Shopify Growth Specialist

Pakistan
English, Spanish, German, Urdu
About me
Hi, I'm Mahboob Khan, a Meta Ads & Shopify Growth Specialist dedicated to helping businesses grow through data-driven digital marketing. I specialize in Facebook & Instagram Ads, Shopify Marketing, audience targeting, campaign optimization, and performance marketing. Trained in Google Digital Marketing & E-commerce, Shopify Marketing, Shopify Dropshipping, and Generative AI Automation, I focus on creating strategies that drive growth and maximize ROI. I'm committed to delivering quality work, clear communication, and measurable results for every client.... Read more

Skills

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mahboob_khan29
Mahboob Khan
Offline • 
Average response time: 1 hour

See my services

Paid Social Media
I will setup and manage high converting meta facebook and instagram ads
Paid Social Media
I will set up meta pixel, facebook pixel and conversion API for shopify

Work experience

Shopify

Meta Ads Specialist & Performance Marketing Manager

Shopify • Self-employed

May 2025 - Dec 20257 mos

Developed and managed Meta (Facebook & Instagram) advertising strategies focused on customer acquisition, lead generation, and e-commerce growth. Created campaign structures based on business goals, including awareness, traffic, engagement, lead generation, and sales objectives. Conducted audience research to identify ideal customer profiles and develop effective targeting strategies. Set up and optimized Meta Ads campaigns, including ad sets, audiences, creatives, placements, and campaign budgets. Analyzed campaign performance using key metrics such as CTR, CPC, CPM, CPA, Conversion Rate, and ROAS. Implemented retargeting strategies to re-engage potential customers and improve conversion opportunities. Tested different ad creatives, copy variations, audiences, and campaign approaches to identify winning strategies. Assisted with Meta Pixel and Conversion API setup to improve tracking accuracy and campaign optimization. Monitored advertising performance and made data-driven adjustments to improve efficiency and reduce wasted ad spend. Developed performance marketing strategies designed to help businesses scale their online presence and achieve measurable growth.