Malcolm Cox

Copywriter

Contentable • Self-employed

Jun 2012 - Present • 14 yrs 5 mos

I started my copywriting and content creation business after I left my role as an Operations Manager at Krispy Kreme. I wanted to return to my great passion in life: writing. Using the skills I developed working as a newspaper journalist several years earlier, I perfected the art of copywriting — and I haven't looked back since. I write SEO web content for clients in a multitude of industries. I'm able to adapt to just about any style, tone and subject. That's because I'm a creative writer at heart. As well as delivering fully optimized content for websites and landing pages, I write video scripts, email texts, social media content and product descriptions. I like to create distinctive content that stands apart from the generic, run-of-the-mill stuff that populates so many business websites today. In the age of AI, businesses are crying out for the human touch — and I'm delivering it in spade loads!

Operations Manager

Krispy Kreme • Full-time

Jan 2011 - Jun 2012 • 1 yr 5 mos

Responsible for the production and delivery of Krispy Kreme's famous doughnut range.

General Manager

Theatre Royal, Newcastle • Full-time

Apr 2007 - Jan 2011 • 3 yrs 9 mos

I was responsible for all catering and hospitality provisions within the historic Theatre Royal, Newcastle. Managing a team in excess of 50 permanent employees, I oversaw four bars, a restaurant, a coffee shop and three hospitality function spaces.