
mara
sales closer sales representative appointment setter lead generation
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Sales & Business Development Specialist
Apex Technology Management • Freelance
Jan 2026 - Present • 9 mos
Managed the full B2B sales cycle, from initial prospect qualification through discovery, presentation, objection handling, and closing. Conducted high-value sales calls with business owners, founders, and senior decision-makers. Used consultative selling techniques to uncover business pain points, goals, budget, and purchasing intent. Handled price, timing, competition, and trust-based objections while maintaining a professional sales experience. Followed up with qualified prospects through structured call, email, and messaging sequences. Maintained accurate CRM records and monitored prospects throughout the sales pipeline. Worked closely with lead-generation and appointment-setting teams to improve lead quality and conversion.