Marvee

Social Media Ads Specialist & Digital Marketing Expert

Digital Marketing Live Course • Freelance

Feb 2023 - Present • 3 yrs 4 mos

As a Social Media Ads Specialist, I help businesses grow their online presence by designing and implementing high impact advertising campaigns across platforms such as Facebook, Instagram, and TikTok. I work with clients to develop targeted strategies for ad creatives, audience segmentation, and budget optimization to ensure that each campaign maximizes reach and conversion. I have worked with a wide range of industries, including e-commerce, retail, and service-based businesses, driving results in the form of increased brand awareness, lead generation, and sales. Using a mix of organic and paid strategies, I’ve helped brands scale and improve ROI with campaigns optimized for both engagement and sales. Key Achievements Ran successful ad campaigns with up to 50% lower cost-per-click (CPC) Increased sales for clients by up to 30% within 3 months Managed ad spend budgets exceeding $10,000 per month Achieved high engagement rates (up to 25%) across multiple platforms Delivered comprehensive ad performance reports to track key metrics like CTR, CPC, and ROI Skills Facebook, Instagram, and TikTok Ads Google Ads and YouTube Ads A/B Testing & Conversion Optimization Audience Targeting & Segmentation Campaign Analytics & Reporting Budget Management and Strategy