Mary Job

Web Designer & Squarespace Expert

Freelance Web Designer • Self-employed

Jan 2024 - Present • 2 yrs 7 mos

As a professional Google Ads PPC Specialist and Lead Generation Expert, I help businesses maximize online visibility, generate qualified leads, increase phone calls, boost website traffic, and improve return on investment through data-driven advertising strategies. My expertise includes Google Search Ads, Display Ads, Shopping Ads, Performance Max campaigns, YouTube Ads, Discovery Ads, Demand Gen campaigns, App Promotion campaigns, Remarketing, Dynamic Search Ads, Local Services campaigns, Smart Campaigns, and Google Maps advertising. I perform comprehensive keyword research, competitor analysis, audience targeting, campaign setup, account structure optimization, ad group creation, compelling ad copywriting, A/B testing, conversion tracking, Google Tag Manager implementation, Google Analytics 4 integration, Google Merchant Center setup, call tracking, enhanced conversions, bid strategy optimization, Quality Score improvement, negative keyword management, budget management, location targeting, device targeting, audience segmentation, landing page optimization, sales funnel optimization, and campaign scaling. I specialize in generating leads for roofing companies, HVAC contractors, electricians, plumbers, landscapers, interior designers, real estate agencies, law firms, dentists, medical clinics, chiropractors, insurance agencies, cleaning companies, solar businesses, moving companies, restaurants, eCommerce brands, home improvement companies, construction firms, coaches, consultants, and local service businesses. My goal is to create profitable campaigns that reduce cost per acquisition, increase conversion rates, improve click-through rates, drive consistent business growth, and deliver measurable results through strategic Google Ads management and continuous performance optimization.