First of all an About Us page needs to get a point across,
everything else is entirely and completely worthless if the content as well as format
is achieving a desire. That main goal can be to teach the user who you are by suggesting
them what you could do for them or have done for others.
An About Us pages shouldn’t waste the whole time discussing about what it is
that the company does and not a thing about the staff members. Except if the
page allows the information that you need based on the type of site you are on
then it won’t make the list.