m
mashrur_menon

Mashrur Menon

@mashrur_menon

Certified Google Ads PPC Specialist in Search, PMax and Conversion Tracking

Bangladesh
English
About me
I'm Mashrur, a 🎓Certified Google Ads Specialist with an 🎓MBA in Marketing and 5+ years managing $100K+ in ad spend across eCommerce and service businesses globally. I specialize in Google PPC ads including Search, Performance Max, Shopping, Remarketing and Conversion Tracking via GTM and GA4. My focus is building data-driven strategies that reduce wasted spend, lower CPC, improve qualified leads and maximize ROAS around your specific business goals. I offer a free account audit to identify exactly where your budget is being wasted and where it can work harder. Message me to get started.... Read more

Skills

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mashrur_menon
Mashrur Menon
Offline • 

See my services

Search Engine Marketing Management
I will set up and optimize google ads search, pmax and tracking for maximum results
From$50 / projectMore details
Setup & Strategy Consultation
I will audit and optimize your google ads campaigns for better ROI and results
From$70 / projectMore details

Portfolio

Work experience

Marketing

Freelance • 17 yrs 1 mo

Google Ads Specialist

Dec 2022 - Present • 3 yrs 7 mos

Managing and optimizing Google Ads campaigns across multiple industries including Automobiles, Real Estate, eCommerce, Beauty, Fashion & Apparel, HVAC, Plumbing, and Education & eLearning. ➔ Planning and executing Search, Shopping, Performance Max and Display campaigns ➔ Conducting keyword research, competitor analysis and audience segmentation ➔ Managing product feed optimization and PMax asset group strategy ➔ Implementing GA4 and GTM tracking for accurate conversion measurement ➔ Achieving 3X to 8X ROAS consistently across eCommerce brands ➔ Delivering up to 500% increase in qualified leads for local service businesses ➔ Continuously optimizing campaigns to reduce wasted spend and improve ROI

Manager, Marketing

May 2009 - Nov 2022 • 13 yrs 6 mos

Led marketing operations across multiple business verticals including Automobiles, Real Estate, eCommerce, Beauty, Fashion & Apparel, Pharmaceuticals, FMCG, HVAC, Plumbing, and Education & eLearning. ➔ Developed and executed comprehensive marketing strategies across 10+ industries ➔ Managed direct sales, brand positioning and market expansion initiatives ➔ Oversaw multi-channel marketing campaigns and promotional activities ➔ Built and managed high-performing marketing teams ➔ Drove consistent revenue growth through data-driven marketing decisions