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melody_adeniran

Melody A

@melody_adeniran

Senior Creative Copywriter and Strategist

United Kingdom
English
About me
I am a Senior Creative Copywriter and Strategist with 8+ years’ experience developing conversion-focused messaging and brand narratives for global technology brands like TikTok, Apple and Intel. I specialise in turning complex products into human, engaging stories that drive action across email, landing pages, and multi-channel digital campaigns.... Read more

Skills

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melody_adeniran
Melody A
Offline • 
Average response time: 1 hour

See my services

Website Content
I will write high converting website copy for your business
From$125 / projectMore details
Social Media Video Scripts
I will write scroll stopping social media ad copy
From$75 / projectMore details

Portfolio

Work experience

Intel

Senior Copywriter

Intel

Aug 2024 - Jan 2026 • 1 yr 5 mos

Led copy development across CRM, email, paid social, web and digital campaigns for Intel and global technology partners. Developed persuasive customer messaging tailored to different audiences, balancing brand storytelling with measurable performance objectives. Worked across multiple brands simultaneously, adapting tone of voice while delivering against tight turnaround times. Partnered with strategists and marketing teams to optimise messaging through performance insights and audience behaviour.

TikTok

Global Copywriter & Creative Strategist

TikTok • Full-time

Jan 2022 - Jan 2024 • 2 yrs

Owned global messaging strategy and copy development across CRM, email, and product marketing for SMB and enterprise audiences. Developed lifecycle communications and scalable tone of voice guidelines. Orchestrated global creative strategy for high-profile campaigns, achieving 132% higher CTR than benchmark and over 1 million impressions on social media.

Apple

Creative Copywriter

Apple • Full-time

Jan 2021 - Jan 2022 • 1 yr

Developed product storytelling and customer-facing copy for major launches including AirPods and iPad across digital, email and e-commerce channels. Translated complex product features into simple, benefit-led messaging designed to educate customers and support purchase decisions while maintaining consistent brand experiences.