
Michael Kevins
Gohighlevel Specialist in Automations, Sales Funnel, Dashboards and Saas
Skills

See my services


Portfolio
Work experience
Facebook & Meta Ads Manager
Meta • Part-time
Jan 2026 - Present • 6 mos
Plan, launch, and optimize paid advertising campaigns across Facebook and Instagram for small businesses and e-commerce brands. Set up Meta Business Manager, Pixel and Conversions API tracking, and audience targeting (custom, lookalike, and retargeting audiences). Build and A/B test ad creatives and copy, manage budgets and bidding, and report on ROAS, CPA, and CTR — continuously optimizing to lower acquisition cost and scale winning campaigns.
CRM & Marketing Automation Consultant
LinkedIn • Freelance
Feb 2023 - Present • 3 yrs 5 mos
Design end-to-end automation systems in GoHighLevel: lead-capture funnels, multi-step email/SMS nurture sequences, pipeline stages, and trigger-based workflows. Set up reputation management, review requests, and reporting dashboards, helping clients turn raw leads into booked appointments and recurring revenue.
GoHighLevel Specialist
HighLevel • Freelance
Aug 2024 - Jun 2026 • 1 yr 10 mos
Build and manage GoHighLevel sub-accounts for agencies and small businesses — setting up sales pipelines, calendars, and automated follow-up so leads are captured and nurtured without manual work. Configure SMS/email workflows, missed-call text-back, and appointment booking, and connect GHL to external tools via webhooks and Zapier.