Miriam McDonald

Legal Advisor

golfscape • Full-time

Apr 2015 - Jul 2023 • 8 yrs 3 mos

My legal work with golfscape centered on the intersection of digital travel services, golf course partnerships, customer bookings, and international commercial relationships. I supported the business as it connected golfers with courses and destinations through an online reservation platform. Partnership arrangements with golf clubs, resorts, and hospitality operators required careful attention to booking availability, pricing, commissions, cancellations, refunds, promotional offers, and responsibility for inaccurate listings. I structured terms so each party understood its obligations when reservations changed or services could not be provided. The digital platform created additional legal considerations involving customer accounts, online payments, privacy, marketing communications, website content, and information exchanged with participating venues. I reviewed customer facing policies and commercial practices to address consumer rights while preserving workable booking procedures. I also handled intellectual property matters surrounding golfscape’s brand, photographs, course descriptions, software, promotional materials, and licensed content. Marketing collaborations and destination campaigns were examined for appropriate permissions, usage rights, attribution, and ownership. Disputes involving cancelled reservations, payment discrepancies, partner performance, customer complaints, or unauthorized content were assessed according to the underlying transaction. My involvement helped golfscape protect its platform, maintain reliable relationships with golf venues, and expand its booking services while managing the legal complexities of an international leisure marketplace.