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$
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I will design a distinctive brand identity and visual system
Mo Fauzan
About this gig
Your brand needs more than a logoit needs a clear visual system that stays consistent across every touchpoint.
I create concept-driven brand identities and practical style guides tailored to your business, audience, and goals. Depending on the package, your project may include logo usage rules, color and typography systems, a custom logo, supporting graphics, iconography, brand applications, and a professionally designed brand book.
PROCESS
- Brief, audience, market, and reference review
- Creative direction development
- Identity system development
- Refinement through the included revision rounds
- Organized final files and guidelines
PACKAGES
Basic: Essential guidelines for an existing logo. A new logo and brand book can be added as Extras.
Standard: A custom logo system, supporting graphics, iconography, three applications, and a complete brand book.
Premium: A strategy-led identity, five to six applications, launch assets, and an expanded brand book.
Please message me before ordering if you need naming, copywriting, complex illustration, mascot design, packaging, or an urgent deadline.
Delivery style preference
Please inform the freelancer of any preferences or concerns regarding the use of AI tools in the completion and/or delivery of your order.
Get to know Mo Fauzan
Mo Fauzan
Brand and Visual Designer
- FromIndonesia
- Member sinceOct 2024
Languages
Indonesian, English
I am a Brand and Visual Designer with hands-on experience developing visual identities and campaign assets across exhibitions, events, and F&B brands. My work spans brand identity, typography, print and digital collateral, environmental graphics, social media, UI/UX, photography, and short-form video. I specialize in translating creative briefs into consistent visual systems across physical and digital touchpoints.
My Portfolio
FAQ
Can I add a new logo to the Basic package?
Yes. Select the Logo Design Extra when ordering Basic. It includes one custom logo direction, basic logo variations, and editable final files. A complete brand book and extended applications are not included.
Can I add a brand book to the Basic package?
Yes. Brand book design is available as an Extra. Please note that it documents the identity included in your order and does not automatically include a new logo.
What information do you need before starting?
I need your business background, goals, target audience, competitors, desired brand personality, required applications, and visual references you like or dislike.
What counts as one revision?
One revision is one organized round of feedback on the selected direction. A completely new concept or a major change to the approved brief is not considered a revision.
What is an additional creative direction?
It is a separate visual approach developed before refinement. If you want to explore another concept beyond the package scope, select the Extra Direction option.
What counts as one brand application?
One application is one designed touchpoint, such as a business card, poster, social media template, packaging surface, uniform, presentation, or signage item.
Will I receive editable source files?
Yes, for original logo and identity elements created within the order. Final formats may include AI, EPS, SVG, PDF, PNG, and JPG, depending on the deliverable.
Are commercial rights included?
Commercial rights to the approved original identity are included after order completion. Third-party fonts, images, mockups, and licensed assets remain subject to their respective licenses.
Do you provide printing or production services?
No. I provide production-ready design files, but physical printing, manufacturing, shipping, and installation are not included.
Can you prepare a custom offer?
Yes. Message me with your goals, required deliverables, budget, and deadline. I can recommend the appropriate package or prepare a custom offer.
