
Monica Shukla
Writer and Marketer
Skills

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Portfolio
Work experience
Sr. Functional Consultant
Saint-Gobain • Full-time
Jan 2026 - Present • 4 mos
• Acting as the primary liaison between business stakeholders, designers, and development teams for Drupal-based digital platforms • Leading requirement gathering workshops and translate business needs into functional specifications (BRDs, PRDs, user stories) • Driving Agile delivery cycles including sprint planning, backlog prioritization, and release management • Collaborating with UX/UI teams to design user-centric solutions improving engagement and conversion • Managing end-to-end project lifecycle: planning, execution, testing, deployment, and post-launch optimization • Ensuring alignment of digital solutions with global business strategy and compliance requirements • Improving delivery timelines and efficiency through structured backlog management and stakeholder alignment
Product & Marketing Manager
Finom • Full-time
Jun 2024 - Jan 2026 • 1 yr 7 mos
Recognized with the BFSI Marketing & Engagement Awards (2025) for innovative customer engagement - BigCity Promotions. • Drove end-to-end ATL & BTL marketing initiatives including Fino’s GFF 2025 brand presence, campaign planning, creative communication, and engagement tracking to strengthen brand visibility. • Lead Fino Bank’s website – managing updates, design, structure, CMS, and content strategy to enhance scalability, security, and user/customer experience. • Spearheaded Fraud Awareness Campaigns, creating customer-first communication strategies to strengthen trust, compliance, and risk awareness across customer segments. • Drove product positioning and customer communication to increase adoption and satisfaction. Page 2 of 4 • Lead product launches and customer experience enhancements for savings products & UPI. • Streamlined internal processes, achieving a 50% improvement in product turnaround time. • Developed marketing strategies that led to a 15% increase in conversion rates.
Product Manager
Reliance Jio Infocomm • Full-time
May 2021 - Jun 2024 • 3 yrs 1 mo
I successfully led transformative initiatives in international roaming business at Reliance Jio, driving substantial revenue growth, business expansion and operational efficiency. GSMA standards for Telecom and participant of GSM Association community - BCE, WAS, etc. • Product Launch and Roadmap: Led multiple International Roaming product launches such as 4G (LTE & VoLTE), 5G, M2M, NBIoT, WBIoT, achieving a 25% YoY revenue increase • Led B2B expansion of IoT and M2M services, delivering tailored solutions to enterprise clients • Product Pricing & Strategy: Successfully developed and executed product and marketing strategy for the go-to-market, leading to a 20% increase in sales and a 30% increase in customer acquisition within six months • Improved product features based on customer insights, enhancing satisfaction and retention rates. • Collaborated on strategic initiatives for international market expansion, enabling network readiness, technical integrations, and customized GTM plans. • Drove execution across network provisioning, new IR partner onboarding, SIM lifecycle, device onboarding, and backend platform support. • Collaborated with cross-functional teams to streamline processes, leading to a 40% improvement in product rollout efficiency • Created BRDs and PRDs as per requirement and led end-to-end feature delivery with consistent follow-ups to meet the deadlines • Conducted market research, competitor analysis and user experience analysis enhancing product performance