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Moses West
@moseswest_b2b
Turning Complex Content into High Converting Lead Magnets
United Kingdom
English
About me
Growth-focused brands need assets that convert. I design authoritative Canva lead magnets, B2B whitepapers, and interactive workbooks that turn casual readers into loyal clients. Whether you need a corporate PDF presentation, an elegant online course asset, or a high-converting opt-in freebie brochure, I deliver pixel-perfect, fully editable source files tailored to your brand. Let’s streamline your customer acquisition with clean, professional layouts that command authority. Message me today to discuss your project requirements!
Skills
Moses West
Offline •
Average response time: 1 hour
See my services
Book Layout Design & Typesetting
I will design an authoritative canva lead magnet, checklist guide, or digital ebook
Brochure Design
I will design canva airbnb welcome book, guest guidebook and house manual
Portfolio
Work experience
Self Employed
Freelance • 2 yrs 1 mo
Senior Digital Publication Designer
Feb 2025 - Present • 1 yr 7 mos
Specialized Digital Layout & Graphic Designer with over 4 years of hands-on experience creating high-converting, brand-aligned visual collateral in Canva. Key Responsibilities & Achievements: • Digital Publications & Lead Magnets: Formatted, designed, and structured over 100+ digital lead magnets, ebooks, workbooks, worksheets, and checklists for business coaches, authors, and digital marketers. • Real Estate & Pitch Decks: Crafted custom real estate listing presentations, pitch decks, and property flyers for realtors, helping them showcase listings and close high-value appointments. • Short-Term Rental Guidebooks: Designed digital and print-ready guest welcome books, house manuals, and local guidebooks for Airbnb and VRBO hosts to improve guest satisfaction and review ratings. • Brand Hierarchy & Usability: Implemented clear typographical hierarchies, structured color systems, and clickable interactive PDF elements to maximize reader retention and document usability. • Client Collaboration & Template Delivery: Delivered print-ready PDFs along with fully editable master Canva source links for easy client customization.
Real Estate Collateral & Pitch Deck Specialist
May 2024 - Nov 2024 • 6 mos
Specialized in creating high-impact real estate marketing collateral and persuasive presentation decks designed to help agents win client listings and pitch properties effectively. Key Responsibilities & Achievements: • Designed custom listing presentations, seller guides, and pitch decks tailored to individual agent branding and brokerage requirements. • Developed visual property feature sheets, market analysis summary layouts, and agent bio flyers that elevated local brand authority. • Structured slide flow and content layouts to clearly communicate complex property data, market stats, and marketing strategies to potential home sellers. • Provided high-resolution print PDFs and customizable Canva source files to allow real estate teams to update property stats on demand.
