Email Design

Freelancers offer the design of different emails from newsletters, marketing and promotional communication to standard system and transactional emails. You can find experienced professionals who can create editable custom designed templates, using your own branding, colors and graphics and suitable for most major platforms such as Mailchimp, Klaviyo, Constant Contact, including the setup. The order delivery can also cover responsive design and conversion to HTML/CSS and the source files.

Invest the time and do some research to find the best designer for your project. Use the filters to look for top rated or level 2 freelancers and to narrow down the types of services offered. It’s important to look at the gallery to get an idea of past projects and also to see the rating and reviews given by previous clients. If you want something not covered in the gig packages, request a custom offer from the seller.

The final order price will depend on factors such as the number of sections included, whether the template is responsive and editable, the branding and custom graphics included and also whether you will get the source file with the delivery. Most sellers will clearly state what’s included in the gig packages, but it’s always worth contacting them beforehand, especially if you want a fast delivery. Look for subscription options as you can get very good discounts with them.

Depending on what you want included in your emails or newsletters, you should aim at providing as much information and instructions to the designer as you can. Most freelancers will have a list of requirements on what they need from you so they can start the order. It usually includes images, designs, the text, logo, brand guidelines and the links to your landing page(s). If you already have a mockup or even a sketch, that’ll also be helpful.

Majority of experienced freelancers would make it clear to you what their process is and at what stages they need input from you (review and sign-off). The process usually starts with researching the trends in your industry/business then designing the graphics and mock-ups (drafts). Once you approve, the designer will move on to develop the template and very importantly test on a variety of devices and email clients. Finally they’ll deliver the email template for your approval.