Naveed K

social media manager

ecommerce services hub • Freelance

Dec 2024 - Present • 1 yr 5 mos

I am currently working as a Social Media Manager at Ecommerce Services Hub, where I manage and grow brand presence across multiple social media platforms. My role focuses on complete social media management and performance-driven Meta (Facebook & Instagram) advertising. Key Responsibilities: • Develop and execute social media strategies aligned with business goals • Create content calendars, captions, and posting schedules • Manage daily posting, audience engagement, and community management • Plan, launch, and optimize Meta Ads campaigns (Traffic, Leads, Sales, Conversions) • Conduct audience research and competitor analysis • Monitor KPIs such as ROAS, CTR, CPC, and conversion rates • Perform A/B testing to improve ad performance • Prepare detailed performance reports with growth insights I focus on increasing brand awareness, generating qualified leads, and maximizing ROI through strategic social media management and data-driven advertising.