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Cross Border Ecommerce and China Business Assistant
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Cross-Border Marketing & KOL Specialist
Company • Full-time
Jan 2021 - Present • 5 yrs 8 mos
Responsible for cross-border marketing and international KOL development for overseas markets. My work includes researching and evaluating suitable influencers, conducting outreach, discussing collaboration requirements, following up on campaign execution, and coordinating communication between creators and the brand. I also support the operation of an independent brand website, including market research, marketing coordination, product-related communication, and other day-to-day cross-border e-commerce activities.