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nicolsziga815

Nicolas ZD

@nicolsziga815

Growth Partner Marketing Lead

Chile
Spanish, English
About me
I am a digital marketing coordinator leading Go-To-Market strategies for acquisition, engagement, and lifecycle in B2B2C industries. I specialize in funnel optimization, CRM automation, and performance marketing focused on revenue growth and commercial efficiency. I have extensive experience in branding, partnerships, and customer journey segmentation supported by AI initiatives. I am an analytical and cross-functional professional with a focus on budget management, team leadership, and data-driven experimentation.... Read more

Skills

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nicolsziga815
Nicolas ZD
Offline • 

See my services

Marketing Consulting
I will growth marketing strategies to increase demand, generate qualified lead
From$50 / projectMore details

Portfolio

Work experience

Acquisition Lead

LemonCity • Full-time

Jul 2025 - Jun 2026 • 11 mos

Led acquisition and engagement strategy achieving a sustained 9% MoM growth in qualified lead generation (MQL). Designed AI-supported CRM segmentation and automation models to optimize lead scoring and commercial prioritization, increasing SQL conversion by 15%. Implemented continuous experimentation frameworks and cross-channel optimization across Google Ads, LinkedIn Ads, and Meta Ads, improving CAC efficiency and marketing-sales alignment. Contributed to customer lifecycle optimization through data integration, automation, and ICP analysis, positively impacting ARR and churn reduction.

FinancialHedge

Head de Marketing

FinancialHedge • Full-time

Jan 2024 - May 2025 • 1 yr 4 mos

Led B2B acquisition and demand generation strategy, achieving MQL-to-SQL conversion rates between 8% and 12%. Optimized digital channel performance and marketing automations to improve lead quality, conversion rates, and commercial funnel efficiency. Managed branding, content, marketing budget, and executive reporting based on conversion and revenue KPIs. Drove cross-functional initiatives with sales and product teams to streamline acquisition, activation, and retention processes.