
Elisha O
Online Reputation Manager and SEO Strategist for Professionals
Skills

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Portfolio
Work experience
ORM Manager and SEO Content Strategist
ReputationHouse • Freelance
Feb 2025 - Present • 1 yr 5 mos
• Founded Reputableo, an ORM and SEO content strategy practice targeting independent consultants, lawyers, doctors, and specialist professionals across the UK, EU, US, and East Africa. • Developed a proprietary 8-area presence audit methodology covering search visibility, website performance, Google Business Profile, review profile, LinkedIn, AI search presence (ChatGPT, Perplexity, Google AI Overviews), and overall narrative. • Delivered 90-day search result suppression campaigns: deployed authoritative content clusters, implemented entity signals (schema, Wikidata, NAP consistency), and achieved page-one displacement for mid-authority negative content within 60 to 90 days. • Corrected AI hallucinations for clients whose ChatGPT and Perplexity responses contained outdated roles, former employers, or misattributed content, all corrected within 4 to 8 weeks of entity signal work. • Wrote and published a 10-post topical authority cluster on reputableo.com covering technical SEO, entity SEO, GEO, AI Overview optimization, topical authority, search result suppression, and Reddit reputation management. • Built a full client delivery system including a self-contained presence audit tool, client management application, and SEO brief generator. • Produced SEO content for professional services clients: every article delivered with a 14-field SEO brief, HowTo or FAQPage schema recommendations, statistics callout blocks for AI extraction, and 8 annotated writer's notes. • Implemented GEO (generative engine optimization) strategies — FAQPage schema, entity signal building, consistent third-party citations — achieving AI Overview citations for clients within 60 days of implementation.