
Olivia
SHOPIFY WEBSITE CRO AND REDESIGN EXPERT
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Shopify CRO & Ecommerce Optimization Specialist
Self employed / Freelance • Freelance
Jan 2023 - Present • 3 yrs 9 mos
Provide Shopify conversion rate optimization (CRO), store audits, website redesign, and ecommerce user experience improvements for online businesses. My work focuses on evaluating the customer journey, identifying potential conversion barriers, and improving storefront usability through data-informed recommendations and design improvements. Key areas of expertise include: Shopify CRO audits and website performance analysis GA4 ecommerce tracking validation and event analysis Shopify homepage, product page, and collection page redesign User experience (UX) and customer journey optimization Mobile responsiveness and navigation improvements Product presentation, calls to action, and trust elements Ecommerce conversion opportunities and actionable recommendations Shopify theme customization and storefront improvements My approach combines store analytics, user experience principles, and conversion-focused design to help businesses create more intuitive shopping experiences.