Omkar

Lead Shopify Developer

Nurse Yard • Full-time

Apr 2024 - Present • 2 yrs 1 mo

As a key contributor at Nurse Yard, I drove measurable e-commerce growth through a data-driven A/B testing strategy. By systematically running split tests across the website, I helped improve both Average Order Value (AOV) and Conversion Rate (CVR) over time, achieving nearly a 70% increase in CVR and tripling the revenue generated through upsells. These results reflect a consistent focus on optimizing the customer journey and maximizing revenue per visitor.

Shopify Developer

CPX Pickleball • Freelance

Sep 2025 - Dec 2025 • 3 mos

At CPX Pickleball, I spearheaded the development of high-converting landing pages and led strategic optimizations to the cart experience, resulting in significant lifts to Average Order Value (AOV). Through a hands-on approach to funnel design and conversion architecture, I helped transform the online shopping experience into a more streamlined, revenue-maximizing engine ensuring every touchpoint was built to drive both engagement and profitability.