I will set up and manage google ads for moving companies and movers
Google Ads Specialist in PPC Search and Lead Generation
About this Gig
Moving is one of the most expensive Google Ads niches. You bid against national brands and lead brokers on the same keywords, and one generic campaign burns budget on DIY, truck rental and job searches.
I build Google Ads for moving companies around how people actually book a move.
Recent result (movers, Seattle & Tacoma):
- Leads grew from 23 to 77 (+235%)
- 13.77% conversion rate
- Search impression share only 21%, so there was still room to scale
What I do:
- Separate campaigns for local moves, long-distance moves and packing
- Keywords and negatives that cut DIY, truck rental and job seekers
- Tight geo-targeting around your service area
- Calls and quote forms tracked separately in GA4 and Tag Manager
- Google Business Profile aligned with your ads
- Local Services Ads alongside Search, where available
You keep full ownership of the account. Ad spend goes directly to Google.
Send me your website, service area and monthly budget, and I'll tell you honestly what your account needs before you order.
Search engine :
Industry:
Real estate
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Services
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Transportation & automotive
My Portfolio
Other Search Engine Marketing (SEM) Services I Offer
FAQ
Can you compete with lead brokers and national brands?
Yes, by not fighting them on every keyword. I split local, long-distance and packing intent, cut broker-style searches and push budget to the searches that turn into booked moves in your area.
Do you track calls and quote requests?
Yes. Calls from ads, calls from the site and quote forms are tracked as separate conversions in GA4 and Tag Manager, so you see which campaign brings real jobs.
What budget do I need?
Moving is competitive, so plan at least $30-50 a day for one service in one metro. Ad spend is paid directly to Google and is never part of the package price.
Do you work with long-distance movers?
Yes. Long-distance gets its own campaign, keywords and budget, because its lead value and search behaviour are very different from local moves.
Can I use Local Services Ads?
Moving companies are eligible for LSA in many US areas. I check eligibility for your location and run it next to Search where it makes sense.

