I will write persuasive copy for transformational coaches and retreats
About this Gig
Most ads fail because they focus on the offer instead of the person reading them. People then feel sold to, rather than understood.
Before writing a single word, I first listen. I ask questions about your offer, audience, goals, desired action, and the emotions you want your messaging to create.
From there, I conduct in-depth research to understand your audience's deepest desires, frustrations, fears, objections, and motivations. I also consider how familiar they are with the problem, the solution, and your offer.
Only then do I start writing, working backwards from the desired outcome.
My process combines audience research, marketing psychology, principles from Breakthrough Advertising, daily analysis of successful advertising, and insights from my ongoing marketing degree.
I specialize in coaches, retreats, mindfulness, wellness, authenticity, and personal transformation because I have genuinely care about these topics myself.
You'll receive multiple copy variations designed to test different angles, messages, and emotional triggers.
The goal: attract the right people, build trust, and increase bookings, inquiries, or sales.
Language:
German
Advertising medium:
Search engines
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Social media
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Video
Delivery style preference
Please inform the freelancer of any preferences or concerns regarding the use of AI tools in the completion and/or delivery of your order.
FAQ
1. How do you research my audience?
Before starting, you'll receive a short questionnaire about your offer, audience, goals, and desired action. I then research real audience conversations on platforms such as Reddit, niche forums, YouTube comments, reviews, competitor reviews, Google search results, and industry reports.
2. Do you use AI to write the copy?
I may use AI as a research or brainstorming tool, and for first drafts, but every final piece of copy is carefully reviewed, refined, and tailored to your audience and offer. My focus is on understanding people, not generic text.
3. Why do you specialize in coaches, retreats, and personal transformation?
I have a genuine interest in and personal experience with topics such as mindfulness, authenticity, personal growth, and self-development. This helps me better understand the people behind the audience and write more authentic messaging.
4. What information do you need before starting?
I hand you over a sheet with questions. The more context you provide, the better. Ideally, I would like to know your offer, target audience, goals, desired action, and anything that makes your business unique.
5. What makes your approach different from other copywriters?
I love understanding people. That's why I start with listening and deep research. My goal isn't to sound clever, but to create messaging that builds trust and inspires action. To do that, I let research guide me instead of assumptions.
