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prach96

Prachi K

@prach96

PR and Brand Storytelling Strategist

United Arab Emirates
English
About me
I help startups, founders, and brands communicate with clarity, credibility, and impact through strategic PR, executive positioning, press releases, and brand storytelling. With 6+ years of experience across agency and in-house communications, I’ve worked with brands including Google, Samsung, Mercedes-Benz, and Fitbit across the Middle East, North America, and APAC. My experience spans PR strategy, launch communications, thought leadership, crisis communications, and executive messaging across tech, sustainability, healthcare, and consumer brands.... Read more

Skills

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prach96
Prachi K
Offline • 
Average response time: 1 hour

See my services

Marketing Consulting
I will create a brand and communications strategy
Press Releases
I will write a professional press release for your business

Work experience

Brand & Communications Manager

App • Full-time

Feb 2024 - Present2 yrs 3 mos

At CAFU, UAE's on-demand car services app, I led strategic communications, executive positioning, crisis communications, launch campaigns, and integrated PR initiatives across GCC and international markets.

Agency

Full-time • 3 yrs

Communications Senior Executive

Nov 2021 - Jan 20231 yr 2 mos

At FleishmanHillard, a global communications consultancy, I managed PR, digital communications, and brand campaigns for global clients across technology, healthcare, and energy sectors.

Communications Executive

Jan 2020 - Nov 20211 yr 10 mos

At Action Global Communications, an award-winning integrated communications agency, I developed integrated PR, social media, and communications campaigns for regional and international brands.