I will create a brand strategy and positioning startup e commerce for your business


About this gig
Is your business difficult to explain, blending in with competitors, or attracting the wrong customers?
A strong brand is more than a logo or attractive colors. Your business needs a clear brand strategy, brand positioning, target audience, and brand messaging so customers can quickly understand what you offer, why it matters, and why they should trust you.
I will create a practical brand strategy that helps you:
- clarify your ideal target audience;
- identify your customers needs, pain points, and buying motivations;
- understand how your competitors are positioned;
- define what makes your business different;
- create a clear positioning statement and unique value proposition;
- develop consistent messaging for your website and marketing;
- establish your brand personality and tone of voice; and
- decide what your brand should communicate across your content and customer journey.
This service is suitable for startups, small businesses, coaches, consultants, personal brands, e-commerce businesses, agencies, creators, and companies preparing for a launch or rebrand.
Ready to stop guessing what your brand should say? Order your package now
Get to know Jane A
Expert
- FromUnited States
- Member sinceJul 2026
- Avg. response time2 hours
Languages
English
FAQ
Is this service only for new businesses?
No. I work with startups, established businesses, personal brands, e-commerce businesses, coaches, consultants, and creators. The strategy can clarify a new brand or improve an existing one.
Will you design my logo and visual identity?
This Gig focuses on brand strategy, positioning, audience, messaging, and communication direction. Logo design and full visual identity can be added only if listed as an available extra or provided through a custom offer.
Do you perform market research?
I include focused competitor and audience research according to the package you select. Extensive interviews, surveys, industry reports, and large-scale research are not included unless agreed through a custom offe
Can you create a strategy for a personal brand?
Yes. I can adapt the strategy for coaches, consultants, speakers, freelancers, creators, authors, and other professionals building a personal brand.
Can I use the strategy for my website and social media?
Yes. The Standard and Premium packages include messaging direction that can guide your website, content, and marketing communication. A complete website rewrite or monthly content calendar requires an additional offer

