
Peter Tran
Expert in GA4, Google Tag Manager and Conversion Tracking
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Work experience
Ecommerce Manager | Google Data Analytics Professional
LinkedIn • Full-time
May 2021 - Present • 5 yrs 5 mos
Are you missing key conversions or struggling with inaccurate tracking? Standard setups often fail to capture critical customer interactions, leaving you to make decisions based on flawed data. I am Peter Tran—an Ecommerce Manager and Google Certified Data Analyst specializing in end-to-end Google Analytics (GA4) implementation, advanced conversion tracking, and performance analytics. I build precise, server-side setups that eliminate tracking gaps and give you complete visibility into your sales funnel, user journey, and marketing ROI. Services & Capabilities:GA4 & GTM Architecture: Complete GA4 setup, GTM container structure, and event mapping tailored to your business model.E-commerce & Lead Tracking: Purchase, add-to-cart, checkout step, lead form, and custom engagement tracking.Server-Side & CAPI Setup: Implementation of Conversions API to bypass ad blockers and browser restrictions for maximum data accuracy.Custom Reporting & Dashboards: Clear visualization using SQL, Tableau, or Looker Studio to track metrics that actually drive growth. Analytics Audits: Identification and resolution of broken tags, duplicate events, and cross-domain tracking errors. Your marketing strategies are only as good as the data powering them. Let’s clean up your tracking setup and build a bulletproof analytics foundation so you can scale with confidence. Message me today to get started!