Marketing professional with 4+ years of experience in financial services, including roles at the Financial Times and a leading insurtech company. Specialised in CRM, email marketing, campaign strategy, design, and analytics, with a strong focus on delivering data-driven results. Experienced across both established institutions and fast-growing fintech environments, bringing a strategic approach to increasing engagement, customer retention, and ROI. Skilled in CRM optimisation, targeted marketing campaigns, and performance analytics to help brands achieve measurable growth.... Read more