Fil

Senior Social Media Manager

Louis Vuitton • Full-time

Jan 2024 - Jun 2025 • 1 yr 5 mos

- Global Channel Architecture: Managed the strategic growth and daily operations of Louis Vuitton’s primary social ecosystems, ensuring 100% brand-voice consistency across Social Media. - High-Retention Storytelling: Engineered viral video frameworks and bespoke hooks for the "Maison’s" digital storytelling, significantly improving audience retention. Data-Driven Creative Direction: Utilized advanced social analytics to audit content performance, translating complex data into actionable creative briefs for the production teams. - Influencer & Talent Orchestration: Managed high-level collaborations with global ambassadors and digital creators, ensuring a seamless blend of luxury heritage and modern social trends. - Conversion & Lead Gen: Developed strategic funnels to bridge the gap between social discovery and the e-commerce experience, driving measurable traffic to new collection launches. - Cross-Functional Leadership: Partnered with the PR, Retail, and Marketing departments to synchronize digital campaigns with global physical events (e.g., Fashion Week, Pop-up launches). - Trend Innovation: Leveraged real-time social listening to position the brand at the forefront of emerging cultural trends, maintaining the Maison's status as a digital pioneer in the luxury sector.

Project Manager

NVIDIA • Full-time

Jan 2020 - Nov 2023 • 3 yrs 10 mos

Strategic Roadmap Execution: Translating high-level product visions into actionable project milestones. Technical Leadership: Bridging the communication gap between deep-tech engineering and executive stakeholders. Agile & Lean Methodologies: Scaling Scrum and Kanban frameworks for massive, distributed hardware/software teams. Risk Management: Proactively identifying bottlenecks in global product lifecycles and R&D pipelines.