Rebecca H

Freelance Klaviyo Email Marketing & CRM Automation Specialist | Fiverr

Halley Records • Freelance

Apr 2024 - May 2024 • 1 mo

I helped eCommerce businesses grow revenue and improve customer retention through strategic Klaviyo email and SMS marketing solutions. I have worked with online brands across fashion, beauty, health, electronics, and subscription based industries, building high converting customer journeys and lifecycle automation systems designed to increase engagement and drive sales. My experience includes creating complete Klaviyo marketing systems from setup to optimisation, ensuring businesses maximise customer lifetime value through targeted communication and data driven strategies. Services and expertise include: Klaviyo Setup & Account Management Complete Klaviyo account setup Klaviyo migration from Mailchimp, Omnisend, ActiveCampaign, and other platforms Email Automation & Flows Email Campaign Management Email deliverability setup Welcome series setup Abandoned cart automation Browse abandonment flows Post purchase sequences Customer win back campaigns Promotional campaigns Product launch campaigns Seasonal campaigns Newsletter campaigns Campaign scheduling Campaign optimisation Audience Segmentation SMS Marketing SMS campaign setup SMS automation flows Analytics & Optimisation A/B testing eCommerce Integrations Shopify integration WooCommerce integration vDesign & Technical Skill Responsive email design HTML email development

Klaviyo Email Marketing & CRM Automation Specialist

Culture Gem • Freelance

Sep 2023 - Sep 2023 • 0 mos

Over the years, I have helped eCommerce businesses build and optimise high converting Klaviyo email and SMS marketing systems that increase revenue, improve customer engagement, and strengthen customer retention. I have worked with brands across fashion, beauty, health & wellness, food, electronics, home décor, and subscription based businesses to create scalable marketing automation solutions. My experience includes developing complete customer lifecycle systems, managing campaigns, optimising automation workflows, and implementing data driven marketing strategies that help businesses grow their customer lifetime value. Responsibilities & Experience Built complete Klaviyo accounts from setup to launch Created automated email and SMS marketing workflows Developed high converting welcome series campaigns Implemented abandoned cart recovery sequences Designed browse abandonment workflows Built post purchase automation systems Created customer re engagement and win back campaigns Set up loyalty and VIP customer journeys Managed promotional email campaigns Designed seasonal and holiday campaign strategies Performed audience segmentation and targeting Conducted email performance analysis Improved email deliverability and sender reputation Created and managed A/B testing strategies Integrated Klaviyo with Shopify and eCommerce platforms Migrated customer data from other email platforms into Klaviyo Monitored campaign metrics and optimisation opportunities Built personalised customer journeys based on behavioural data Created customer retention strategies Increased email attributed revenue through automation optimisation