I will create a complete PR strategy for your brand or business

Achieving consistent media coverage and securing top tier placements requires a well-developed PR strategy. With this service, you get a completely bespoke PR strategy covering news stories, topics and themes for press releases, news updates and thought leadership, aligned with your business activities, key milestones and upcoming events. Includes a pitching template and a media list so you can begin your PR outreach right away.

Includes (based on your package):

· Review of current activity (if applicable)

· Review of strategies being used by key competitors

· Written strategy document with a full campaign outline, including PR plan and detailed instructions on how to approach media contacts and best practise for pitching.

· PR plan with multiple identified angles for media pitches and news releases to cover 3/6/12 months

· Complete PR calendar including key dates and your suggested optimal schedule for PR distribution

· Optional thought leadership topic development with a minimum of 10 x suggested ideas you can pitch to journalists and media outlets

· Media database