I will develop your brand strategy, positioning and messaging


About this gig
Most brand strategists jump straight into strategy. I don't.
Before any positioning or messaging work begins, I help you figure out whether what you're building has a real foundation because, without clarity, strategy doesn't work. And without a strategy, marketing is just noise.
Some founders have a clear idea that they can't communicate. Some are still figuring out if it's worth building at all. Either way, that's where I start with an honest assessment of where you actually stand.
If the foundation is solid, we build on it properly. If it needs work, we identify what's missing before moving forward.
My process covers viability check, market and audience understanding, brand positioning, brand voice and tone, and communication direction.
Here's how it works:
- You fill in a short form
- We confirm the right package
- I get to work
- You receive the strategy, and we review it together
If you're building something and need honest clarity before jumping into strategy and marketing, I have the right package for where you are.
Get to know Reimoi Khaling
Brand Strategist for Early Stage Founders and Small Businesses
- FromPortugal
- Member sinceAug 2020
Languages
English
My Portfolio
FAQ
Who is this service best suited for?
Early-stage founders and small business owners who want honest clarity before investing in branding, ads, or marketing — whether your idea is clear or still taking shape.
Can this help if I am still developing my business idea?
Yes. Clarifying your audience, value proposition, and positioning early helps shape a stronger direction before you launch — so you build on solid ground from the start.
Do I need a fully formed idea before working with you?
No. Some clients come with a clear idea they cannot communicate. Others are still figuring out if what they have is worth building at all. Either way that is exactly where I start — with an honest assessment of where you actually stand.
Why should I hire you over other brand strategists?
Most strategists jump straight into positioning and messaging. I start with a viability check — making sure what you are building has a real foundation before any strategy work begins. Without clarity, strategy does not work. And without strategy, marketing is just noise.
What information do you need before starting the strategy work?
A completed intake form covering your business idea, target audience, and goals. I'll send it as soon as you order — no work begins until I have everything I need.
Why does strategy work require longer timelines?
Because good strategy cannot be rushed. Every decision in the process requires research, thinking, and refinement. A strategy built in 3 days is not a strategy — it is a template with your name on it. My timelines reflect the actual work involved so you get something you can genuinely use.
How do we communicate during the project?
All communication happens through Fiverr messaging to keep everything in one place. I will keep you updated at each milestone and we will review the final delivery together before the project closes.
What do I receive at the end of the project?
Depending on your package — a written strategy summary, positioning direction, audience definition, messaging direction, brand voice guidance, and a full strategy document. Everything is practical and built for you to actually use, not sit in a document and collect dust.

