
Titu
Expert on Google Tag Manager, GA4, Pixel Conversion Tracking
Skills

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Portfolio
Work experience
Conversion Tracking Consultant
RAMO Consortium • Part-time
Feb 2026 - Present • 8 mos
I specialize in designing, implementing, and optimizing advanced analytics and tracking solutions that enable businesses to collect accurate data, measure marketing performance, and make informed decisions. My work focuses on building reliable tracking infrastructures across multiple platforms, ensuring accurate attribution, conversion measurement, and data consistency for eCommerce and lead-generation businesses. 🔧 Key Responsibilities: 🔹 Implemented and optimized Google Ads Conversion Tracking, including Enhanced Conversions and troubleshooting tracking issues. 🔹 Configured Meta Pixel and Facebook Conversion API (CAPI) to improve event tracking accuracy and attribution. 🔹 Set up and debug Google Analytics 4 (GA4) event tracking, including advanced eCommerce measurement. 🔹 Developed Server-Side Tracking solutions using Google Tag Manager Server Containers and Stape. 🔹 Established cross-platform tracking consistency across Google Ads, Meta Ads, GA4, and CRM systems. 🔹 Configured standard and custom events, dynamic value tracking, event deduplication, and Aggregated Event Measurement (AEM). 🔹 Created customized dashboards, reports, and data visualizations to support performance analysis and business decision-making. 📊 Impact: 📈 Improved tracking accuracy by reducing data discrepancies across advertising and analytics platforms. 📈 Enhanced conversion attribution and campaign optimization through accurate event measurement. 📈 Increased clients' confidence in marketing data, enabling better budget allocation and performance evaluation.