Ayobami O

Local Seo Manager

Fiverr • Freelance

Jan 2025 - Present • 1 yr 4 mos

As a Local SEO Manager, I help businesses improve their visibility in local search results and Google Maps. My focus is on increasing calls, website visits, direction requests, and qualified leads by optimizing their local search presence. Key Responsibilities Managed and optimized business listings on Google Business Profile to improve visibility in local search and Maps. Conducted detailed local SEO audits to identify ranking issues and growth opportunities. Performed local keyword research to target high-converting, location-based search terms. Optimized website pages with geo-targeted keywords, service areas, and structured content. Ensured NAP (Name, Address, Phone Number) consistency across online directories and citations. Built and cleaned up local citations to strengthen trust and authority signals. Implemented Local Business schema markup to improve search engine understanding. Developed and managed review generation strategies to improve ratings and customer trust. Monitored rankings, traffic, calls, and conversions using analytics tools. Provided monthly performance reports with insights and improvement plans. Achievements Improved local Map rankings into the Top 3 positions for multiple competitive keywords. Increased Google Business Profile calls and direction requests by over 70%. Boosted organic traffic to local landing pages by 60% through structured content optimization. Reduced inconsistent citations by over 80%, improving local trust signals. Helped small and medium-sized businesses generate more qualified leads without relying heavily on paid ads. Successfully managed SEO for multi-location businesses across different cities. Skills & Expertise Local Search Optimization Google Business Profile Management Citation Building & Cleanup On-Page Local SEO Review & Reputation Management Local Keyword Research Technical SEO (Schema Markup, Site Structure) Performance Tracking & Reporting