Creative Editor

Video Editor & Content Production Lead

itsOkay • Freelance

Feb 2023 - Present • 3 yrs 3 mos

Started as a solo video editor working on talking head content and quickly grew into a key part of the content production workflow for the It’s Ok Yaar YouTube channel. Over time, I have edited 100+ videos including talking head videos, podcasts, and promotional content focused on educating and engaging a global audience. As the content demand increased, I built and now lead a small editing team, ensuring consistent quality, faster delivery, and scalable production. Throughout this journey, we’ve worked across multiple niches, creating educational, documentary-style, faceless, short-form social media, and brand-focused content for a wide range of clients. I have also collaborated on projects related to platforms and brands such as GoNRI, Duolingo English Test-related content, and other global-facing digital platforms. Beyond a single channel, I’ve contributed to content for creators and channels like Thrive by Groww and various tech-focused platforms. Today, I operate with a team-based workflow capable of handling diverse content needs — from long-form YouTube videos to high-performing short-form content across industries like real estate, education, and social media.