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rmbssolutions

Reiss B

@rmbssolutions

Marketing Leader

United Kingdom
English
About me
I am a results-oriented marketing leader with over 5 years of experience in B2C and B2B marketing and customer lifecycle management. I have a proven track record in innovating and executing multi-channel campaigns that boost player engagement and revenue. I am adept at data-driven decision-making and passionate about crafting personalised consumer experiences.... Read more

Skills

r
rmbssolutions
Reiss B
Offline • 

See my services

Email Automations
I will build automated email journeys in braze or salesforce marketing cloud
Email Platform Support
I will audit your CRM email programme and give you a prioritised fix list

Work experience

UCL

CRM Data and Insights Manager

UCL • Full-time

Sep 2024 - Nov 2025 • 1 yr 2 mos

Managed customer data to identify trends for improved CRM strategies. Devised processes to improve data efficiency and quality, ensuring alignment with organizational needs. Tracked KPIs such as customer lifecycle and conversion rates. Developed dashboard reports and identified training requirements for Microsoft Dynamics users, leading a superuser group to promote best practices.