I will engineer your restaurant menu and pricing for higher margin
About this Gig
Your menu is either making you money or costing you. Most owners don't know which items are which.
I'm an operator. I ran a three-location restaurant and catering business in Brooklyn. I built menus, specials and pricing with my kitchen, and I ran our DoorDash, Uber Eats and Grubhub pricing myself.
WHAT YOU GET
Menu-engineering spreadsheet: every item scored Star, Plowhorse, Puzzle or Dog
Recommended price list
Rewritten item copy
Layout notes so your best-margin items sell
Premium: delivery-menu pricing, catering menu and a 45-min call
HOW IT WORKS
1. You send your menu, plate costs and 13 months of item sales
2. I build the matrix and find the leaks
3. You get a clear list: keep, reprice, rework, cut
WHY ME
No template. No theory. Real operator calls from someone who priced menus for a living.
Message me before ordering if you're not sure which package fits.
Service type:
Financial planning
•
Performance metrics and KPIs
Business type:
SMBs
Industry:
Business services & consulting
•
Food & beverage
Other Business Consulting Services I Offer
FAQ
What do you need from me?
Your menu, plate costs or recipes with ingredient prices, and 1–3 months of item-level sales from your POS.
Do you design the menu?
No. I handle strategy, pricing and copy. Your designer does the layout.
Don't have plate costs?
Send recipes and ingredient prices. I'll work from those.
Do you cover delivery apps?
Yes, in Premium: delivery-menu pricing on DoorDash, Uber Eats and Grubhub.
Catering menus?
Yes, included in Premium.
