I will set up meta facebook pixel, events, and conversion API

I need: 1. Business manager access for tracking Meta/Facebook pixel setup. 2. Google Tag Manager Access. 3. Website Access to enable data layer.

I would love to say yes, but the reality is that some issues exist in 3rd-party solutions, coding within plugins or others that I don't have access to fix. In these cases, my goal is to identify the issue and I will suggest other solutions to use.

For IOS 14 update and use of Browser ITP algorithm it is difficult to track 100% data and user behaviour. So facebook conversion api server side tracking is best solution for this. It will help us to track and 100% accurate data. It will give us lower CPC and highest ROAS.

I will do my job perfectly so that you don't need any support for it. But if you need anything else or any confusion related it I am always available for your help.

Server-side tracking is a method of sending data from your website or app directly to a cloud server or intermediary server, instead of sending it directly to third-party platforms like Facebook or Google Analytics.

Understand your audience, demographics, and what actions they've taken on your site. Run your digital ads to people on FB and IG as well as create look-alike audiences. Track your conversions (leads, purchases, registrations) to measure ROI.

GA4 complements the Meta/FB pixel by offering in-depth website analytics, while the pixel tracks social media ad performance. Together, they provide a comprehensive view of user behavior across platforms for data-driven marketing and optimization.