Ryan Z

@ryantzang

Performance Marketer Ads Data Analytics Expert

China

English, Chinese

About me

Data Analyst & Performance Measurement Specialist | Python, Meta Ads, Attribution Modeling 15 years in marketing and communications; nearly 5 years in data-driven ad attribution and performance measurement. * Python pipelines for campaign data processing and dashboards * A/B tests, incremental tests, and attribution models * End-to-end analysis from ad architecture to performance evaluation Certifications: *Google Ads Measurement, *Meta Certified Media Measurement, *IBM Data Science Professional, *Google Data Analytics... Read more

Skills