I will setup ga4 ecommerce tracking, facebook pixel conversion api via GTM server side
Boost Conversions with Strategy
About this Gig
Are you looking to fix your tracking issues or want to scale your business with accurate data? With the rise of ITP and iOS 14+ updates, traditional browser-side tracking is no longer enough. I will help you set up professional Web Analytics and Server-side tracking to capture 100% of your data.
What I will do for you:
- Google Tag Manager (GTM): Setup Web & Server-side containers with custom domain.
- GA4 Tracking: Enhanced measurement, scroll depth, and custom event tracking (Form, Button, Video).
- Ecommerce Tracking: Full tracking for Shopify/WooCommerce (view_item to purchase).
- Meta Pixel & CAPI: Setup Facebook Conversion API with high Event Match Quality and de-duplication.
- Google Ads: Conversion tracking and Remarketing tag setup (Browser & Server-side).
- Compliance: Setup Google Consent Mode V2 for GDPR/CCPA compliance.
- Advanced: Fixing data layer issues, cross-domain tracking, and Hotjar/Clarity integration.
Why Choose Me?
- Expert in Server-side tracking using Stape/GCP.
- Focused on improving Event Match Quality.
- Data-driven approach to help grow your business.
FAQ
Why do I need Server-side tracking and Facebook CAPI?
Due to iOS 14+ updates and browser cookie restrictions (ITP), browser-side tracking misses 30-40% of data. Server-side tracking and CAPI ensure 100% data accuracy, bypass ad-blockers, and improve your ad performance.
Can you setup GA4 Ecommerce tracking for Shopify or WooCommerce?
Yes! I specialize in enabling Data Layer and setting up full Ecommerce tracking (view_item, add_to_cart, checkout, purchase) for platforms like Shopify, WordPress/WooCommerce, and Magento.
What do you need to get started?
I will need access to your Website Admin, Google Tag Manager, Google Analytics 4, and Facebook Business Manager. If you use server-side tracking, I’ll also need access to your Stape or Google Cloud account.
How do you improve the Event Match Quality (EMQ) score?
I send additional customer information (like email, phone, city) as parameters from the server-side to Facebook. This helps Facebook match the event with the correct user, resulting in a "High" or "Great" EMQ score.
Do you setup Google Consent Mode V2?
Yes, absolutely! I can implement Google Consent Mode V2 to ensure your tracking is compliant with EU GDPR regulations, allowing you to collect data legally while respecting user privacy.

