Saiful Alam

SEO EXPERT

Cool Casa • Freelance

Dec 2025 - Jun 2026 • 6 mos

Cool Casa Air | HVAC Company | Rockwall, Texas Helped an HVAC business improve its local Google visibility and rankings for competitive service + location keywords in Rockwall, Texas. Challenge: The business needed better visibility for high-intent HVAC searches and stronger local presence to attract more service inquiries and calls. What I Did: Conducted local keyword research, optimized the Wix website’s titles, meta descriptions, headings, and service pages, improved site structure and indexing, optimized local SEO signals, strengthened NAP/citations, and created location-focused content. Results: Achieved Page 1 rankings for multiple HVAC keywords, including #6 for “HVAC Rockwall TX,” #8 for “Heating And Cooling Rockwall TX,” and #9 for “Rockwall HVAC Repair.” Also reached Top 10 rankings for several additional local HVAC searches, improving visibility and qualified local leads.

Google Business Profile & Local SEO

Journeys Way Foundation • Freelance

Mar 2026 - May 2026 • 2 mos

Journeys Way Foundation | Google Business Profile & Local SEO Worked as a Google Business Profile Specialist to improve their local visibility and attract more potential customers from Google. Challenge: Their GBP was poorly optimized, had information gaps, no regular posts, limited photos, and weak local SEO signals. What I Did: Fully optimized the GBP, researched the best categories, fixed NAP consistency, updated services and photos, created Google Posts 3x per week, and optimized their website for local search. Result: The business started gaining more Google Search impressions and clicks, with a stronger foundation for Google Maps visibility and local customer growth.

Local SEO Expert

Border Locksmiths • Freelance

May 2024 - May 2025 • 1 yr

Border Locksmiths | Melbourne, Australia Helped Border Locksmiths improve their organic visibility and rankings for competitive locksmith-related keywords, including “24 Hour Emergency Auto Locksmith,” “commercial locksmith,” and “residential locksmiths.” Challenges: The website needed stronger keyword targeting, on-page optimization, technical SEO improvements, content optimization, and a stronger backlink strategy. What I Did: Conducted a full website and competitor audit, performed keyword research, optimized titles, meta descriptions, headings, URLs, images, internal links, and content, fixed technical SEO and indexing issues, implemented schema, and built relevant backlinks and business citations. Results: Over 6 months, the website generated 12.2K organic clicks and 2.1M impressions, with keywords reaching Google search results across Australia and other countries.