
SelvaGanesh E
Digital Marketing Professional
Skills

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Portfolio
Work experience
Digital Marketer
Ecommerce • Freelance
Dec 2025 - Mar 2026 • 3 mos
Built and launched the RudrasFoods e-commerce website from scratch using WordPress and WooCommerce. The project focused on improving online visibility, user experience, and lead generation through a combination of SEO and e-commerce optimization. • Implemented On-Page, Off-Page, and Technical SEO strategies to improve search visibility. • Conducted keyword research, content optimization, and link-building campaigns. • Optimized website speed, mobile responsiveness, product pages, and user experience. • Developed a content strategy to increase organic traffic and brand visibility. • Ranked commercial keywords within a few months, generating qualified leads and business inquiries.
SEO Specialist
Fintech • Full-time
Mar 2025 - Dec 2025 • 9 mos
* Executed on-page and off-page SEO strategies to improve organic rankings, website traffic, and search visibility for a financial analytics SaaS platform. * Conducted keyword research, competitor analysis, content optimization, and technical SEO audits to identify growth opportunities. * Managed and monitored website performance using Google Analytics, Google Search Console, Ahrefs, and other SEO tools. * Implemented technical SEO improvements, including site audits, page speed optimization, indexing, crawling, and schema recommendations. * Collaborated with content and marketing teams to create SEO-focused content and improve user engagement. * Contributed to email marketing and social media marketing campaigns to support lead generation and brand awareness.
Direct Marketer
UNICEF • Full-time
Oct 2024 - May 2025 • 7 mos
* Conducted direct marketing campaigns to raise awareness and funds for UNICEF. * Engaged with the public and encouraged long-term donor support. * Represented UNICEF professionally at events and public locations. * Built, trained, and guided fundraising teams to achieve campaign targets. * Managed field activities and ensured successful campaign execution.