
Segun Adunola
Science and the marketing of sales
Skills

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Work experience
Scientific Sales & Marketing Strategist
Upwork • Freelance
Nov 2025 - Jan 2026 • 2 mos
I specialize in applying behavioural science and data driven strategies to improve marketing performance and sales conversions. My work focuses on building and optimizing digital sales systems, including funnels, offer positioning and customer journey refinement. Key Responsibilities: Developed and optimized sales funnels for digital products and online services Applied consumer psychology principles to improve engagement and conversion rates Conducted market and competitor research to identify profitable opportunities Created high converting messaging for landing pages, ads and offers Tested and refined marketing strategies using performance data Key Achievements Built and refined sales funnel structures designed to improve conversion flow and user experience Applied behavioral psychology techniques to enhance marketing performance Developed data driven strategies to guide decision making instead of guesswork Gained hands on experience in offer positioning and digital product marketing Helped improve clarity and effectiveness of marketing messages for better audience connection Continuously learning and applying modern sales frameworks and online business strategies