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shimonaugc

Shimona

@shimonaugc
Canada
English
About me
Hey, I’m Shimona, a Toronto-based UGC creator and social media strategist helping brands connect with audiences through authentic storytelling. With a background in digital marketing and paid social, I create engaging content designed for organic social media and paid ad campaigns. ✨ Services include: ✅ UGC videos & photos ✅ Paid ad creatives & product demos ✅ Social media content planning and management I create relatable, scroll-stopping content across beauty, fashion, lifestyle, food, and more. Let’s create content that connects, engages, and supports your brand’s growth!... Read more

Skills

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shimonaugc
Shimona
Offline • 
Average response time: 1 hour

See my services

Video Ads & Commercials
I will create engaging ugc videos for your social media and paid ads

Portfolio

Work experience

Publicis_Media

Paid Social Specialist

Publicis Media • Full-time

Jan 2026 - Present • 9 mos

Execute and manage paid social campaigns across Meta platforms, translating campaign briefs and client objectives into platform-specific activations aligned with audience, budget, and performance goals. • Monitor campaign delivery, budget pacing, and performance trends, identifying optimization opportunities across targeting, placements, and campaign setup to improve media efficiency. • Analyze campaign performance and audience insights to understand what drives engagement and results, using data to inform optimization recommendations and future campaign planning. • Partner with strategy, investment, creative, and analytics teams to align media execution with campaign strategy, creative direction, and client objectives. • Contribute to campaign reporting by evaluating key performance metrics, identifying trends, and translating results into actionable insights for internal teams and client-facing discussions. • Apply an understanding of social-first creative, audience behaviour, and platform best practices to support effective campaign execution and stronger alignment between media strategy and creative performance.