I will create a b2b technology campaign strategy and launch plan
About this gig
Need to turn a product, service or partner brief into a B2B technology campaign? I'll create a clear message and a practical plan your team can use to move towards launch.
My experience spans technology vendors, distributors and partner marketing. I connect the commercial objective to the audience, proposition, customer journey and content your team will need.
Choose Message for a campaign proposition and message hierarchy. Launch Plan adds a campaign concept, journey, channel recommendations and content plan. Campaign Kit adds landing page copy, a three-email sequence, five social posts and creative direction.
Each package covers one offering, one main audience and one campaign objective. Deliverables are written in English. Campaign Kit includes copy and creative guidance, not finished artwork, web development, CRM setup, media buying or publishing.
If your brief covers several products, markets or approval groups, message me before ordering so we can agree the scope.
Get to know Simon Easton
B2B Campaign Strategist and Creative Lead
- FromUnited Kingdom
- Member sinceOct 2023
Languages
English
FAQ
Can you work from a rough brief?
Yes, provided you can explain the offering, intended audience and commercial goal. I’ll identify any gaps that need resolving before developing the plan.
What does creative direction include?
A written direction for the campaign idea, visual approach and tone, so a designer or internal team can produce the assets. Finished artwork is not included.
Will you build the landing page or send the emails?
No. Campaign Kit includes landing page and email copy for your team or supplier to adapt and implement.
Can you cover more than one audience or market?
Yes, through a custom offer. Message me with the additional scope before ordering.
What counts as a revision?
A revision refines the agreed deliverables against the original brief. A new product, audience or campaign direction requires a separate scope.
