Sky M

CMO at The Cage Baseball

Small Business Administration • Self-employed

Jun 2024 - Present • 1 yr 11 mos

- Established strong Instagram presence, increasing following by 9000% (1 to 9,000) in 1.5 years. - Strategized, designed, and executed 14 attention-grabbing multi-channel marketing campaigns. - Crafted a brand & style guide to establish consistent fonts, imagery, and brand voice. - Designed 236 promotional graphics including digital ads, in-store infographics, and social posts - Manage 5 social media accounts, producing viral videos reaching 1M views, averaging 1,000+ views. - Orchestrated end-to-end creative direction for a brand photoshoot, managing 17 models and a professional photographer to produce high-fidelity assets for web and social deployment. - Drove website traffic converting 4,500 bookings and over $300K in revenue in business’s first year.

Graphic Designer and Marketing Specialist

Threadless

Dec 2019 - Present • 6 yrs 5 mos

I create unique designs for T-shirts and accessories using creative software like Adobe Illustrator and Procreate. Sales increased by 600% from the first to second month of operation as I started a social media account to promote my products. See that account on Instagram @skytheguy_artshop or discover the products on my digital marketplace at the attached link.

Retail Sales Print Associate

Staples

Jun 2020 - Oct 2020 • 4 mos

Staples taught me to effectively multi-task as I completed print jobs while consulting with several customers per hour about print orders. I frequently managed the Print & Marketing Center, directing fellow associates in a time- efficient manner.