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soumini580

Soumini

@soumini580

UGC Creator

India
Hindi, English
About me
I am a Growth Marketing professional with experience managing high-performance campaigns and multi-million rupee budgets. I specialize in User Generated Content(UGC) creation, lifecycle management, and data analytics using tools like Tableau and CleverTap. I have a proven track record of scaling user engagement and optimizing conversion rates across the DTC and B2B sectors.... Read more

Skills

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soumini580
Soumini
Offline • 
Average response time: 1 hour

See my services

Human UGC
I will create engaging ugc videos for your business
From$50 / projectMore details

Portfolio

Work experience

Self_employed / Freelance

UGC Creator

Self employed / Freelance • Freelance

Oct 2026 - Present • 1 mo

I create short-form UGC videos for AI tools, SaaS platforms, and mobile applications, including product demonstrations, talking-head explainers, and performance-focused ad creatives. From talking-head videos and product demonstrations to green-screen content and creative ad concepts, I focus on making products feel accessible, useful, and worth trying.

Analyst - Growth Operations

MAVI • Full-time

Aug 2025 - Feb 2026 • 6 mos

Owned and optimized high-performance Email Marketing campaigns utilizing Reply.io to execute nurture sequences and cold outreach. Monitored and reported on granular campaign performance metrics, providing data-driven recommendations to increase conversion rates. Collaborated with the growth team to identify new Customer Lifecycle Management opportunities.

Khatabook

Associate - Growth Marketing

Khatabook • Full-time

Jul 2024 - Jul 2025 • 1 yr

Executed large-scale Growth Marketing initiatives and Meta Ads strategies, managing a ₹40L+ monthly performance budget to acquire over 50,000 monthly leads. Built advanced user segments on CleverTap and tailored behavior-based journeys to improve retention. Leveraged Tableau and Redash to derive actionable insights and refine campaign frequency.