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soumya_rajan22

Soumya Rajan

@soumya_rajan22

Senior Manager Business Development and Marketing

India
English, Hindi, Malayalam
About me
I am a Growth Marketing professional with 10+ years of experience driving monetization, GTM, and creator commerce across companies like Flipkart, Meesho, and PhonePe. I specialize in scaling growth engines, optimizing customer journeys, and driving revenue through data-backed experimentation and lifecycle marketing.... Read more

Skills

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soumya_rajan22
Soumya Rajan
Offline • 

See my services

Brand Strategy
I will create a growth marketing and go to market strategy for your business
From$50 / projectMore details

Work experience

Flipkart

Senior Manager - Business Development & Marketing (Video Commerce)

Flipkart • Full-time

Jun 2025 - May 2026 • 11 mos

Scaled Flipkart's creator commerce engine 3.5× in 6 months and grew the creator base 57×. Focused on data-driven experimentation and optimizing the creator journey to drive business growth within the Video Commerce ecosystem.

Meesho

Meesho

Full-time • 2 yrs 10 mos

Manager - Marketing & Communications (Monetization & Content Commerce)

Jan 2023 - Oct 2024 • 1 yr 9 mos

Built Meesho's monetization and content commerce growth engine. Scaled affiliate GMV from ₹45L to ₹1.3 Cr and a key revenue program to ₹25 Cr through GTM strategy, CRM, creator marketing, and rapid experimentation.

Associate Manager - Marketing (Monetization)

Nov 2021 - Dec 2022 • 1 yr 1 mo

Owned end-to-end lifecycle marketing strategy including campaign planning, marketing automation, and personalization. Leveraged customer insights and cross-functional collaboration to drive revenue growth and engagement.