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I will setup or fix shopify facebook meta pixel and conversions API tracking with GTM
About this Gig
Running Facebook or Instagram ads but still unsure if your Shopify sales are being tracked correctly? You see orders coming in, but Meta shows missing or wrong purchase data, confusing, right?
When tracking breaks, Meta can't optimize ads properly. This results in wasted ad spend, poor performance, and low ROAS. Many Shopify stores face this due to app-based tracking, iOS updates, or incorrect pixel setup.
I will set up and fix Meta Pixel and Conversions API (CAPI) for your Shopify store using Google Tag Manager, so your conversion data is accurate, reliable, and ready for scaling.
What I will do for you:
- Meta Pixel setup for Shopify via Google Tag Manager
- Meta server-side tracking using GTM
- Proper event deduplication
- Track key Shopify events (ViewContent, AddToCart, Checkout, Purchase)
- Improve Event Match Quality (EMQ)
- Fix missing or broken events from apps
- Full testing inside Meta Events Manager
Why this matters:
Meta learn faster, optimizes better, and reduces wasted ad spend.
Result:
Clean data, higher EMQ, better optimization, lower CPA, and improved ROAS.
Message me now for a free mini audit and see exactly what needs fixing in your Shopify Meta tracking.
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FAQ
1️⃣Will you provide support after delivery?
Yes, I will provide you support. If you facing any problem.
2️⃣What access do you need to get started?
I need access to your Meta Business Manager, Shopify website backend and GTM or Stape.io ( if server-side is involved)
3️⃣What is the difference between Facebook Pixel and Conversion API?
Facebook Pixel tracks user actions from the browser, while Conversions API (CAPI) sends conversion data directly from your server to Meta. Pixel alone can miss data because of iOS updates and ad blockers, but CAPI helps recover lost conversions and improves tracking accuracy.
4️⃣Will this help improve my ad performance?
Yes. Accurate Pixel and Conversions API tracking helps Meta understand real customer actions, optimize ads faster, reduce wasted spend, and improve overall ad performance and ROAS.
5️⃣Can this improve Event Match Quality (EMQ)?
Yes. Correct Pixel and CAPI setup improves EMQ, helping Meta optimize ads better.
6️⃣Do I need Conversion API tracking If my Facebook Pixel works okay now?
Yes, The Performance of facebook pixel will go down, so it's better to setup a conversion API.
7️⃣I need to setup my Facebook Conversion APi today. is it possible?
Yes its possible
